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Get Licence to Sell Alcohol in a Convenience Store

Legally Sell Beer, Cider, Wine, and Coolers in an Ontario Convenience StoreOverview of Alcohol Retailers in Ontario

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In Ontario, the sale of alcohol is a carefully managed system. You’ll find a variety of places that sell beer, ciders, wine, and coolers. The main one is the Liquor Control Board of Ontario (LCBO), which is government-run and has a lot of stores. Then there’s The Beer Store, which is a big player specifically for beer sales. Grocery stores are also now allowed to sell beer and cider, and some can even sell wine. On top of that, manufacturers themselves can have their own retail spots. It’s a mixed bag, and knowing who’s who is the first step.

The Role of the Alcohol and Gaming Commission of Ontario (AGCO)

The AGCO is the primary body responsible for overseeing all aspects of alcohol sales and service in Ontario. They are the ones who issue licences and make sure everyone is playing by the rules. Their job is to make sure alcohol is sold and served responsibly. This means they set the standards and enforce them. You’ll be dealing with them quite a bit when you apply for your licence and throughout your time selling alcoholic beverages.

Key Legislation Governing Alcohol Sales

Several laws dictate how alcohol can be sold in Ontario. The Liquor Licence and Control Act, 2019 is a big one, as it sets up the whole system for selling, serving, and delivering alcohol. There’s also the Liquor Control Act and the Alcohol, Cannabis and Gaming Regulation and Public Protection Act. These laws cover everything from who can get a licence to how products are sold and advertised. It’s a good idea to be aware of these, even if you’re not reading them cover to cover.

Eligibility Criteria for a Convenience Store Liquor Licence

Store Size Requirements

Before you even think about applying, you need to check if your store’s physical space fits the bill. For a convenience store licence, the retail floor space must be 4,000 square feet or less. This is the indoor area where you actually sell things to customers, not any outdoor space you might have. It’s pretty straightforward, but it’s worth measuring carefully to make sure you’re in the right category. If your store is larger than this, you’d be looking at a different licence type, like a grocery store licence.

Understanding Licence Types

Ontario has specific licences for selling alcohol, and for convenience stores, the key one is the “Convenience Store Licence.” This licence is designed for smaller retail spaces. It’s important to know that this is distinct from a “Grocery Store Licence,” which is for larger establishments. You must apply for the correct licence type based on your store’s size and the products you offer.

Assessing Your Store’s Suitability

Beyond just the size, there are a few other things the Alcohol and Gaming Commission of Ontario (AGCO) looks at. Your store needs to primarily identify as a place selling general goods, not a pharmacy, though a pharmacy can be located within your store. You also need to offer a variety of food products. This typically means selling at least five different types of food items, such as canned goods, frozen foods, fresh produce, dairy, baked goods, and non-alcoholic beverages. The idea is that your store is a place where people buy everyday groceries, and selling beer is an addition to that.

Here’s a quick breakdown of what’s generally needed:

  • Retail Floor Space: No more than 4,000 square feet.
  • Primary Business: Must be a convenience store, not primarily a pharmacy.
  • Food Variety: Offer at least five different categories of food products.

It’s always best to check the latest guidelines directly from the AGCO, as regulations can be updated. Making sure you meet all these points upfront saves a lot of hassle later on.

The Application Process for Your Convenience Store Alcohol Licence

Getting your convenience store licensed to sell alcohol, including ready-to-drink (RTD) formats, in Ontario involves a structured application process managed by the Alcohol and Gaming Commission of Ontario (AGCO). It’s important to approach this systematically to avoid delays and ensure all requirements are met. The process begins with understanding the specific licence types available and then preparing a thorough application.

Preparing Your Application

Before you even start filling out forms, gather all the necessary documentation. This includes details about your store’s physical space, the types of food products you offer, and confirmation that your business does not primarily operate as a pharmacy. You’ll need to be clear about your store’s retail floor space, as this determines which licence you are eligible for. For instance, stores with 4,000 square feet or less of retail space will apply for a Convenience Store Licence, while larger stores would pursue a Grocery Store Licence. It’s also wise to review the AGCO’s guidelines on calculating retail floor space to ensure accuracy.

Navigating the iAGCO Online Portal

The AGCO uses an online portal called iAGCO for all licence applications. You will need to create an account and familiarise yourself with the system. The portal guides you through each step, asking for specific information about your business. Be prepared to upload supporting documents and provide accurate details about your store’s operations. Submitting a complete and accurate application is key to a smooth process.

Application Fees and Timelines

When you submit your application, you must pay the associated fees. These fees are non-refundable, so it’s vital to be certain of your eligibility before applying. The AGCO does not provide specific timelines for application processing, as these can vary based on the volume of applications received and the complexity of individual cases. However, it is advisable to allow several weeks, and potentially longer, for the review and approval process. Remember, you cannot sell alcohol until your licence is approved and you have completed the LCBO onboarding steps.

  • Initial Application Submission: Upload all required documents and pay fees via the iAGCO portal.
  • AGCO Review: The AGCO will review your application, potentially requesting further information.
  • Store Inspection: An AGCO inspector may visit your premises to verify eligibility.
  • Licence Approval: If successful, your licence will be issued electronically.

Post-Licensing Requirements and Onboarding

LCBO Onboarding Procedures

Once your licence is approved by the Alcohol and Gaming Commission of Ontario (AGCO), the Liquor Control Board of Ontario (LCBO) will initiate its onboarding process. You can expect to receive an email within two business days. This email will contain a form to complete, which is necessary for setting up your wholesale customer profile and gaining access to the LCBO’s online systems. It’s important to fill this out accurately and promptly, as the LCBO may follow up with further questions to finalise your account.

An LCBO Account Manager will be assigned to you. This individual will be your primary point of contact, assisting you in making your dealings with the LCBO as straightforward as possible. They are there to help you understand the processes for ordering and receiving products.

Establishing Your Wholesale Account

Setting up your wholesale account with the LCBO is a key step after obtaining your licence. This account is what allows you to purchase alcoholic products for resale in your convenience store. The information you provide during the onboarding phase is used to create this account. It ensures that you are properly registered as a legitimate retailer with the province’s primary alcohol distributor.

Receiving Your Licence Confirmation

While the AGCO issues your licence, the confirmation and subsequent steps with the LCBO are what truly enable you to begin selling. Ensure you keep all official documentation related to your licence and your LCBO account in a safe place. This includes any confirmation emails or letters you receive from both the AGCO and the LCBO.

It is vital to understand that you cannot begin selling alcohol until all onboarding steps with the LCBO are completed and you have received confirmation that your wholesale account is active. Furthermore, there are specific dates set by the province for when convenience stores are permitted to commence alcohol sales.

Key Onboarding Steps:

  • Complete LCBO Onboarding Form: This is usually sent via email within two business days of licence approval.
  • Provide Necessary Information: Ensure all details for your wholesale customer profile are accurate.
  • Await Account Manager Contact: Your assigned manager will reach out to guide you through the next steps.
  • Prepare for First Order: Understand the LCBO’s ordering and delivery processes.

Preparing Your Store and Staff for Alcohol Sales

Mandatory Staff Training Programmes

Before you can legally sell, your staff will need to complete specific training. In Ontario, this means completing a course approved by the Alcohol and Gaming Commission of Ontario (AGCO). The most common programme is called Smart Serve. This training covers a lot of ground, including how to identify someone who is underage, how to spot signs of intoxication, and what to do if a customer becomes difficult or aggressive. It’s not just a suggestion; it’s a legal requirement for anyone involved in selling alcohol.

Age Requirements for Staff

There are specific age restrictions for staff who will be handling or selling alcohol. In Ontario, employees must be at least 18 years old to sell or serve alcohol. This is a strict rule, and failure to comply can lead to penalties for your business. It’s important to verify the age of all staff members who will be involved in alcohol sales to avoid any legal issues.

Understanding Your Legal Obligations

Selling alcohol comes with significant responsibilities. You must not sell to anyone under 19 years of age, nor can you sell to someone who appears to be intoxicated. The AGCO can conduct inspections at any time to check that you are following all the rules. It’s also important to be aware of the store’s operating hours for alcohol sales, which are generally between 7 am and 11 pm, though you can choose to stop sales earlier if you feel it’s necessary for safety.

Operating a licensed establishment means you have a duty of care to your staff and customers. This includes taking reasonable steps to prevent theft, violence, and harassment. Having clear policies and procedures in place is key to managing these risks effectively.

Procuring Alcohol for Retail Sale

The LCBO as the Exclusive Wholesaler

In Ontario, the Liquor Control Board of Ontario (LCBO) holds the exclusive right to wholesale alcoholic beverages for retail sale. This means that if you are a licensed convenience store owner looking to sell alcohol, you will be sourcing your products directly from the LCBO. This centralised system is designed to maintain control over alcohol distribution and ensure compliance with provincial regulations. It simplifies the procurement process for retailers by providing a single, authorised point of purchase for all alcoholic products.

Accessing the Product Catalogue

To begin procuring alcohol, you will need to familiarise yourself with the LCBO’s product catalogue. This catalogue details the wide array of alcoholic beverares available for purchase, including information on brands, types, sizes, and pricing. Retailers can typically access this catalogue through the LCBO’s designated wholesale portal or by contacting their LCBO representative. It is important to review the catalogue thoroughly to select products that will appeal to your customer base and align with your store’s sales strategy.

Ordering and Delivery Processes

Once you have identified the products you wish to stock, you will proceed with placing your orders through the LCBO’s wholesale system. This usually involves an online ordering platform where you can specify quantities and delivery details. The LCBO manages the logistics of delivery to your licensed premises. Delivery schedules and minimum order requirements may apply, so it is advisable to confirm these details with the LCBO to ensure a smooth and efficient supply chain for your sales.

Operational Guidelines for Licensed Retailers

Permitted Selling Hours

As a licensed convenience store in Ontario, you must adhere to specific operating hours for alcohol sales. Alcohol can only be sold between 7:00 AM and 11:00 PM daily. It is vital to program your point-of-sale system to reflect these restrictions accurately and to train your staff on these times. Selling outside these hours can lead to penalties from the Alcohol and Gaming Commission of Ontario (AGCO).

Responsible Sales Practices

Responsible selling is a cornerstone of holding a convenience store liquor licence. This means actively preventing sales to individuals who are underage or appear to be intoxicated. Your staff must be trained to check identification diligently and to refuse service when necessary. This commitment protects your customers and the community, and it is a key part of your legal obligation.

Compliance with AGCO Inspections

Be prepared for unannounced visits from AGCO inspectors. These inspections are part of the regulatory process to ensure all licence holders are operating in accordance with the law. Inspectors will check for compliance with selling hours, responsible sales practices, and proper record-keeping. Maintaining a compliant store environment at all times is paramount.

Key operational points to remember:

  • Staff Training: All staff involved in alcohol sales must complete mandatory training programmes. This ensures they understand their responsibilities and legal obligations.
  • Age Verification: Implement a strict policy for verifying the age of any customer purchasing alcohol, regardless of their apparent age.
  • Record Keeping: Maintain accurate records as required by the AGCO, which may include sales data and incident reports.

Adhering to these operational guidelines is not just about meeting legal requirements; it’s about building a responsible business that contributes positively to the community. Your licence is a privilege, and demonstrating responsible practices is key to maintaining it.

Managing Your Convenience Store Liquor Licence

Once you have successfully obtained your licence to sell liquor products, the work doesn’t stop there. Maintaining your licence and adhering to all regulations is an ongoing responsibility. This section will guide you through the key aspects of managing your licence effectively, from renewals to making necessary changes.

Renewing Your Licence

Licences are not permanent and require periodic renewal to remain valid. The Alcohol and Gaming Commission of Ontario (AGCO) will typically notify you in advance of your renewal date, but it is your responsibility to ensure the renewal is completed on time. Failure to renew can result in the lapse of your licence, meaning you would have to reapply from scratch.

  • Check your licence expiry date regularly.
  • Be prepared to pay the renewal fees. These fees are subject to change.
  • Ensure your store continues to meet all eligibility requirements. This includes any changes to store size or operations.

Making Changes to Your Licence

Life happens, and your business may need to change. If you plan to make significant alterations to your store’s layout, ownership, or operational structure, you may need to inform the AGCO and potentially seek approval for these changes. This could include:

  • Changes in store ownership or management.
  • Significant renovations affecting the store’s footprint or layout.
  • Changes to the business name.

It is always best to contact the AGCO or consult with a legal professional before making substantial changes to understand the specific requirements and application processes involved.

Transferring Licence Ownership

Should you decide to sell your convenience store, the licence to sell alcohol is generally not transferable directly to the new owner. The new proprietor will typically need to apply for their own licence. The process for transferring ownership of the business itself is separate from the alcohol sales licence. Understanding the specific requirements for licence transfer is vital to avoid disruptions in sales. It is advisable to begin this process well in advance of the sale completion date.

It is imperative to maintain accurate records and communicate any changes to the AGCO promptly. Proactive management of your licence will prevent potential penalties and ensure uninterrupted operation.

Seeking Professional Legal Assistance

The Importance of Expert Guidance

While this guide aims to provide a clear overview of the process for obtaining a licence to sell alcohol in your Ontario convenience store, the legal and regulatory landscape can be intricate. Navigating these complexities without professional support can lead to delays, errors, or even the denial of your application. Laws and regulations are subject to change, and understanding their specific application to your unique business circumstances is paramount. Engaging with legal professionals who specialise in alcohol and gaming law can provide clarity and confidence throughout the entire process.

How Substance Law Can Assist You

Substance Law possesses considerable experience in assisting businesses with licensing and regulatory matters. Our team can help you by:

  • Reviewing your eligibility and store suitability against the AGCO’s criteria.
  • Assisting with the preparation and submission of your licence application through the iAGCO portal.
  • Advising on compliance with all post-licensing requirements, including staff training and operational guidelines.
  • Providing guidance on responsible sales practices and risk mitigation strategies.
  • Representing your interests in any dealings with the AGCO or other regulatory bodies.

We understand the nuances of provincial legislation and can help you avoid common pitfalls. For instance, understanding the specific requirements for store size and layout, or correctly interpreting the conditions attached to your licence, are areas where expert advice is particularly beneficial. We can also help you prepare for potential AGCO inspections, ensuring your operations are fully compliant.

Contacting Substance Law for Support

If you are embarking on the journey to sell beer in your convenience store, seeking professional legal counsel early in the process is a prudent step. Our firm is dedicated to helping entrepreneurs like you successfully obtain and maintain their licences. We can provide tailored advice specific to your situation, helping to streamline the application and ensure you meet all legal obligations. Please do not hesitate to reach out to us for a consultation to discuss your specific needs and how we can support your business goals. You can contact us at 416-864-6739 or 1-800-668-5144 to learn more about our services and how we can assist you in obtaining your licence.

Frequently Asked Questions

What is the main authority that oversees alcohol sales in Ontario?

The Alcohol and Gaming Commission of Ontario, often called the AGCO, is the main body in charge of making sure alcohol is sold and served properly. They give out licences and set the rules that shops must follow.

Can any convenience store in Ontario get a licence to sell beer?

Not every store can sell beer. Your store needs to meet certain requirements, like its size. There’s a specific licence for convenience stores if your shop is 4,000 square feet or less. You’ll need to check if your store fits the criteria.

How do I apply for a licence to sell alcohol in my convenience store?

You’ll need to apply online through a system called iAGCO. Before you start, make sure you have all the necessary information and understand the costs involved. The AGCO will review your application, and an inspector might visit your store.

Who supplies the beer that convenience stores can sell?

The Liquor Control Board of Ontario (LCBO) is the only place you can buy beer to sell in your store. You’ll need to set up a wholesale account with them to order products. They handle all the sales and deliveries to licensed stores.

Are there specific times when I can sell beer?

Yes, there are set hours for selling alcohol. Stores with a convenience licence can sell beer between 7 AM and 11 PM. It’s important to stick to these hours to avoid any issues with the AGCO.

What training do my staff need before selling alcohol?

Anyone on your staff who will be selling or handling alcohol must be at least 18 years old. They also need to complete a training course approved by the AGCO, like Smart Serve, before they can start selling.

What happens after I get my licence?

Once you have your licence, you’ll need to complete an onboarding process with the LCBO to set up your wholesale account. You’ll also need to make sure your store and staff are ready for sales, following all the rules for responsible selling.

What if I need help with the legal side of selling alcohol?

Navigating the laws and regulations for selling alcohol can be complex. It’s a good idea to get expert advice. Firms like Substance Law can help you understand all the legal requirements and guide you through the application process to ensure you’re compliant.

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